Održivost na delu!
Sustainability, in action!
Program priznanja koji obeležava partnere čije je poslovanje tokom 2025. godine merljivo doprinelo smanjenju plastičnog otpada u Srbiji.
A recognition program celebrating partners whose business, throughout 2025, made a measurable contribution to reducing plastic waste in Serbia.
Zašto postoji Green Star
Why Green Star Exists
Svaki partner koji bira biorazgradivu ambalažu umesto jednokratne plastike pravi konkretnu, merljivu razliku. Green Star je naš način da tu odluku učinimo vidljivom — i da je proslavimo.
Every partner who chooses biodegradable packaging over single-use plastic makes a concrete, measurable difference. Green Star is our way of making that decision visible — and celebrating it.
Merimo, ne pretpostavljamo
We measure, not assume
Svaka porudžbina se prevodi u konkretne brojke — kilograme plastike, litre vode, česticama mikroplastike koje nisu završile u prirodi.
Every order is translated into concrete numbers — kilograms of plastic, liters of water, microplastic particles that never entered the environment.
Priznajemo doprinos
We recognize contribution
Partneri koji su tokom godine birali održivu ambalažu dobijaju personalizovanu Green Star zahvalnicu sa svojim tačnim uticajem.
Partners who chose sustainable packaging throughout the year receive a personalized Green Star certificate showing their exact impact.
Gradimo zajednicu
We build a community
Od kafeterija do korporacija — Green Star povezuje biznise u Srbiji koji svesno biraju drugačiji put.
From coffee shops to corporations — Green Star connects businesses across Serbia that consciously choose a different path.
Zajednički uticaj partnera
Our Partners' Collective Impact
Ovo su ukupni rezultati svih partnera u Green Star programu tokom 2025. godine.
These are the combined results of all partners in the Green Star program during 2025.
Brojke u kontekstu
Numbers in Context
Bez biorazgradive alternative, ove čestice bi se raspadale i završavale u Dunavu, Savi, Moravi, zemljištu i lancu ishrane.
Without a biodegradable alternative, these particles would break down and end up in the Danube, Sava, Morava rivers, soil, and the food chain.
42.721 litara je ekvivalent dnevnih potreba za pijaćom vodom za više od 21.000 ljudi.
42,721 liters is equivalent to the daily drinking water needs of more than 21,000 people.
12.728 kg smanjenih emisija odgovara više od 600 dana neprekidne apsorpcije CO₂ od strane odraslog drveta.
12,728 kg of reduced emissions corresponds to more than 600 days of continuous CO₂ absorption by a mature tree.
Deponija Vinča je blizu kapaciteta — svaki uštеđeni m³ prostora realno produžava njen radni vek.
The Vinča landfill is nearing capacity — every cubic meter saved genuinely extends its operational life.
Uručenje zahvalnica
Certificate Presentations
Tokom 2025. lično smo posetili partnere širom Srbije da im uručimo priznanje za njihov doprinos.
Throughout 2025 we personally visited partners across Serbia to present their recognition.
Green Star zahvalnice
Green Star Certificates
Svaka zahvalnica nosi tačan, pojedinačno izračunat ekološki uticaj tog partnera tokom 2025. godine.
Every certificate carries the exact, individually calculated environmental impact of that partner during 2025.
Metodologija
Methodology
Svaki proizvod u našem asortimanu ima definisan konverzioni faktor — razliku u materijalu, energiji i vodi u odnosu na konvencionalnu PP/PS plastičnu alternativu koju zamenjuje.
Every product in our range has a defined conversion factor — the difference in material, energy, and water compared to the conventional PP/PS plastic alternative it replaces.
🚫 PlastikaPlastic
Za svaki proizvod merimo tačnu težinu PP/PS plastike koju biorazgradiva alternativa zamenjuje — od čaše do slamčice. Svaki gram manje znači manje plastike koja nikada neće biti razgrađena u prirodi.
For every product, we calculate the exact weight of PP/PS plastic the biodegradable alternative replaces — from cups to straws. Every gram less means less plastic that will never need to break down in nature.
🔬 MikroplastikaMicroplastics
Konvencionalna plastika se vremenom fragmentiše na čestice manje od 5mm koje se ne mogu filtrirati iz vode ili zemljišta. Naš konverzioni faktor procenjuje broj takvih čestica koje izbegnuta plastika ne stvara, oslanjajući se na naučnu literaturu o fragmentaciji plastike.
Conventional plastic fragments over time into particles smaller than 5mm that cannot be filtered from water or soil. Our conversion factor estimates the number of such particles the avoided plastic does not create, based on peer-reviewed literature on plastic fragmentation.
💨 CO₂ emisijeCO₂ Emissions
Proizvodnja PP/PS plastike je energetski zahtevna i zasnovana na fosilnim gorivima. Biorazgradivi materijali (papir, drvo, šećerna trska) imaju značajno niži ugljenični otisak kroz ceo životni ciklus.
PP/PS plastic production is energy-intensive and fossil-fuel based. Biodegradable materials (paper, wood, sugarcane) carry a significantly lower carbon footprint across their full life cycle.
💧 Voda i naftaWater & Oil
Proizvodnja plastike iz sirove nafte troši velike količine vode za hlađenje i preradu. Prelaskom na biorazgradive materijale, ta potrošnja se izbegava po jedinici proizvoda.
Producing plastic from crude oil consumes large volumes of water for cooling and refining. Switching to biodegradable materials avoids this consumption on a per-unit basis.
Postanite deo Green Star programa
Become Part of the Green Star Program
Pridružite se rastućoj zajednici održivih biznisa u Srbiji. Svaka porudžbina biorazgradive ambalaže doprinosi merljivom, proverljivom ekološkom uticaju.
Join the growing community of sustainable businesses in Serbia. Every order of biodegradable packaging contributes to a measurable, verifiable environmental impact.
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